Wednesday, January 27, 2016

Behind the Scenes: Calandro's Supermarket Celebrates 75 Years in Baton Rouge

Calandro's Supermarket has been the title sponsor of the Bite and Booze Radio Show since it hit the airwaves in 2011, and since then, our relationship with the store has grown in immeasurable ways.

landry vineyards
Behind the scenes at Landry Vineyards, Jay Ducote chats with Jeff Landry

In many ways, if I hadn't had the store's support, I wouldn't be where I am today. That's why making this video for them didn't require a second thought. They play a huge part in the local community and should be celebrated as much as any locally owned restaurant for contributing to the Baton Rouge food scene. 

panola pepper
Jay talks with Mike Coullard of Panola Pepper Company, where Jay D's sauces are bottled

When I launched Jay D's Louisiana Barbecue Sauce over a year ago, Calandro's didn't just put it on their shelves. They threw me an over-the-top launch party timed with the Fourth of July. They helped roll out my Blanc du Bois collaboration with Landry Vineyards and more recently Jay D's Louisiana Molasses Mustard.

In a small way, this video gave me a way to give back to the Calandro family. I'm really proud and happy with the resulting ad celebrating Calandro's 75th year in Baton Rouge.

Working with tommysTV always makes the process easy and fun, and the finished product is always gorgeous. Some of my favorite shots are the ones we took at Landry Vineyards and the ones just driving through the state. 

If you haven't watched the video, take a look! Happy 75th year, Calandro's!

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